Bing Ads is a platform used to advertise on the Bing network, which includes the search engines Aol.com, Bing.com, and Yahoo.com. Bing also powers search results for devices and services like Amazon’s Kindle, Apple’s Siri, and Microsoft’s Cortana. Bing Advertising works similarly to Google Ads. This is a pay-per-click (PPC) advertising model, which means you only pay when someone clicks on your ad. A Bing advertising agency can help you reach one in three people who search online. With over a billion unique visitors every month, Bing holds around 3% of the search market share.

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